I know this is a 3dsmax blog, but I can't help but share the awesomeness of SketchUp. I do most of my architectural modeling in SU, and it's because I find it is very fast for creating buildings to scale, and accurately. This is a building in Galveston, TX that we are doing some renovation work on. The video is a time-lapse of my modeling process. The entire process took me roughly 5 1/2 hours to model.